Bay Area Agent Michelle C. Carr-Crowe Awarded for Marketing Excellence

Michelle C. Carr-Crowe of San Jose, Calif.-based Altas Realty, receives award for marketing excellence from Realtor.com.

PALO ALTO, CA, April 8, 2009--Michelle C. Carr-Crowe of San Jose, Calif.-based Altas Realty, was recognized by Realtor.com today for her excellent use of technology in marketing on her clients’ behalf.

Nationally renowned real estate marketing and technology speaker and Realtor.com Chief Executive Officer Max Pigman personally presented the "Real Estate Online Marketing Award of Excellence" to Michelle C. Carr-Crowe, leader of the Get RE$ult$ Team at Altas Realty. The Award of Excellence recognizes top agents who consistently provide great marketing services on behalf of their buyers and sellers.

"There are but a select number of real estate agents who distinguish themselves from other agents by doing more for their sellers - and Michelle C. Carr-Crowe is one of them. In particular, when Michelle lists a home, she markets it on well trafficked sites such as the #1 ranked real estate site Realtor.com, plus high-trafficked Internet sites including Trulia.com, Zillow.com, Yahoo! Real Estate, Homes.com and many others,” says Max Pigman. “Even simple efforts like having more photos displayed, crafting better property and area descriptions, and promoting neighborhood features can make a home stand out from competing properties."

The award recognized her cutting edge techniques for leveraging the Internet and technology in successfully marketing residential homes and properties throughout Santa Clara County.

As a direct result of her marketing expertise and efforts, Carr-Crowe just sold and closed on a $1.410M property at 16345 Sanborn Road in Saratoga, Calif. The award was presented to Michelle Carr-Crowe at the trade organization's Survivor 2009 marketing and technology conference at The Cabana Hotel in Palo Alto, Calif. The event was attended by nearly 200 local real estate agents.

“If there’s one thing I learned from my mother, top-producing real estate legend Judy Carr, it’s that as change is constant, we must consistently adapt, adjust and actively use all of the tools available to achieve our clients goals—because at the end of the day, the only offer that counts is the one in my hand,” says Michelle C. Carr-Crowe. “In our current volatile market, I and my team invest hours every week ensuring our client’s homes are seen by as many potential buyers as possible.”

“Because of our intense focus on technology and using it to give buyers what they want – more photos, more details, and more market data—buyers then feel comfortable directly contacting us to see these homes and receive complimentary buying power consultations,” says Carr-Crowe. “Our expansive use of technology visually demonstrates some important truths to today’s discerning buyers: by providing extensive data and exceptional experiences before we’ve even personally met, they see we truly care about what’s important to them and have prepared and positioned ourselves to help them on their real estate journey in an environment and style that is convenient and comfortable for them.”

Maximizing marketing exposure for a seller is critical in today's market: the combination of Michelle’s outstanding marketing system, and Realtor.com are just a few of the many ways Michelle C. Carr-Crowe and the Get RE$ult$ Team are leveraging recent trends in home buyer online behavior to their clients' benefit."The extra steps agents like Michelle and her team are taking online on behalf of their clients is the reason we wanted to publicly recognize them for providing these added value services," says Mr. Pigman. “She demonstrates the type of quality marketing and experience that REALTORS® provide.”

To find out more about Michelle C. Carr-Crowe and the Get RE$ult$ Team’s award-winning marketing system, call her direct at 408-252-8900 or visit michellejudycarr.com for more information.

Michelle C. Carr-Crowe is an experienced expert in residential real estate sales and marketing, and the leader of the Get RE$ult$ Team at Altas Realty in Santa Clara County, Calif. Michelle’s general service area is in the West Valley, particularly in the Lynbrook High and Cupertino Schools areas, and includes San Jose, Cupertino, Saratoga, Los Gatos, Sunnyvale and Santa Clara.Realtor.com is the online marketing division of the National Association of REALTORS®.

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Contact: Michelle C. Carr-Crowe, (408) 252-8900, pr@michellejudycarr.com